Whats the first thing that hits you when you visit a web site or sales page?

Its the graphics and colors they use - right? Every web page uses graphic of some type. You know the saying "a picture is worth 1,000 words" - well its true.
The images and colors on your web site can stimulate a wide range of emotions. They can convey a message. They can invite the reader to stay or disgust them so they leave your page right away (not the effect you really want).
This is the day and age of "getting it done yesterday". We are always in a hurry, especially when creating our web pages. But its also a time where being unique is the difference between making a sale and not making a sale.

Its typical for most online entrepreneurs to buy the package deals, web sites in a box or MRR products and never change anything about the pages. The beginner often just changes the name and payment address on most of those cookie cutter packages.
Their page looks just like the page of all the other people who bought the same package. Successful sites stand out, look unique and have high appeal

There are 2 components to a sales page that beginners (and some experienced marketers) fear. One is the sales copy the other is the graphics. Both require skills and unfortunately they are 2 totally different skills.

Let talk about graphics for a minute.

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