Adsense - Is It For Your Business?

There have been many debates about using Adsense on E-commerce sites.

One theory suggests that to include Adsense on a site that sells a product or multiple products is a distraction for the customer. After all you want them to buy from you and not leave through a link - possibly to a competitor - that only pays you $0.25, if that.

The other theory is - and actually this is a fact - your visitor will leave your site at some point. You might as well provide choices for them which will pay you something. Even if its just a little bit of money, its better than nothing.

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Make Money With………….

Let’s face it, the reason why you are building this website is to make money - Right?

Here are some “must have” items for your web site.

• Google AdSense - This is a given for every web site, however you need to research how much the clicks are paying (info in the book) because if you are only getting pennies per click, you are giving up valuable web real estate when you could be using something else to make you money.

• eBay -affiliate program - All most all niches have physical products that can be promoted along side of any virtual products. The best way to do this is by showing eBay listings on your website. There is a fantastic product available that will build a niche site using eBay listings. Have a look at this software - its called BANS - let me tell you it is worth every penny. Personally I am using it to supplement my Wordpress pages but there are many people (the site boasts 3,000 users) who use it as a stand alone niche web site. At the very least you need to look at it. You must have an account with Commission Junction so you can be a part of the eBay affiliate program. Its your affiliate id that is placed in the BANS system. You get paid when people buy at eBay through your link.

• ClickBank - this is the premo place to get your virtual products to list on your web site. An account here is a MUST HAVE. Sign up today - its free - don’t worry if you don’t use it for a while. Signing up here is the first step to making money online.

• Amazon - these guys are always doing something to improve the game. They are now trying context links - its in beta right now. Sign up for an affiliate account and learn all about how you can show Amazon products and make money.

Join Affiliate Networks

Now that you have found a niche and done your keyword research, its time to join up with the affiliate networks you plan to promote.

There are many affiliate programs out there. It all depends on what you are wanting to sell.

• Clickbank is probably the most popular. It’s probably the largest supplier of virtual products.
• LinkShare offers some interesting products as well. It never hurts to sign up for multiple sources

Marketing Tips & OTO’s

Marketing Tips

Once you have settled on your business, it’s time to start your market research. Again, this step falls into the category of strategy and preparation. Keep in mind that strategy, not investment, is your ticket to success!

OTO (One Time Offer) Marketing

You’ve seen examples of this strategy if you’ve ever taken advantage of a freebie offer. The OTO theory is simple and straightforward: give away a great product for free, and immediately offer another valuable product along with the freebie for a deeply discounted price.

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