I just stumbled upon a new product that is really cool. It sniffs out micro niches.

Don’t know where to start? The first step is to insert a term into the program and it will return results of keywords and keyword phrases that are actively being used by searchers. You have to start somewhere……….

Next step – select one of the keyword phrases. It will give you the numbers of searches for that term in a month. If you select “get exact phrase count” it will tell you how much competition there is for that term. Not the broad term but the exact phrase. You want to know the numbers for the exact phrase not the broad term.

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There are truly thousands of markets you can choose from online, and many of them have millions of Internet users who fit the demographics you’re looking for. Whether the market is tapped or untapped, identifying a niche equates to more, faster profit for you.

Have you considered these niche markets?

• Moms. Currently, there are more than 32 million moms online. If you have a mom-friendly product or service, you can tap this enormous market. Moms use the Internet to search for more than baby food recipes and parenting tips! However, you should be aware that most moms are web-savvy and will see through any condescending or intrusive marketing ploys. Make sure you keep it real—don’t misrepresent your products, and don’t let your marketing material sound preachy or highbrow.

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