New Adsense Guide
April 16, 2008
If you do anything with Adsense then you know this name - Joel Comm.
Joel is the foremost expert on the game of Adsense.
Yes, I said game. Lets face it. Everything we do online is like a game. Search engines change their algorythems and we spend money and time trying to find ways to beat them at their own game and get an advantage for our web sites.
Pay Per Click (PPC) advertising is a game. You have a web site you want to promote. Google (or others) have a paid advertising service. The game is, how to pay the least amount of money for your ads. Google creates the rules and you try to beat them - once again - at their own game.
Well using Adsense is the same thing. There is right way to play the game and a wrong way.
